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What should be employed during formal evaluation to ensure rigorous assessment in human-computer interaction design?

  1. Case studies

  2. Rigorous experimental or qualitative methods

  3. Expert reviews

  4. User testimonials

The correct answer is: Rigorous experimental or qualitative methods

Rigorous experimental or qualitative methods should be employed during formal evaluation to ensure a rigorous assessment in human-computer interaction design. This is because using methods like experiments and qualitative data collection techniques allows for systematic and objective evaluation of the design's effectiveness, usability, and user satisfaction. While case studies, expert reviews, and user testimonials can provide valuable insights into specific aspects of the design, they may not always offer the level of rigor and objectivity needed for a formal evaluation in human-computer interaction design. These methods can be more subjective and may not provide the comprehensive data required to make informed decisions about the design.